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July 06, 2006

Seminar Expert Says The Best Speech Evaluations Ask: What Did You Like & What Didn't You

Most seminar and speech evaluations are devised for one of two purposes: (1) Fault finding; or (2) Compliment fishing. By scanning the questions you can usually tell what the agenda is of the instrument designer, or more aptly, the survey's sponsor. But there is a third type that you can construct quite easily or administer improvisationally, that will yield better, more reliable information and feedback. If you're a contract instructor, or you work for a university or for certain corporations, they'll force you to administer their standard questionnaire. Generally, I don't have a problem with that, though I doubt the probity and overall effectiveness of their devices. So, in addition to handing out theirs, I'll distribute blank sheets of paper or brief, preprinted forms that ask: "What did you like?" and "What didn't you like?" Attendees will disclose exactly what's on their minds and not try to make their impressions fit the awkward questions contained in most evaluations, says Dr. Gay S. Goodman, top speaker, seminar producer, best-selling author, and Fortune 1000

From Seminar Expert Says The Best Speech Evaluations Ask: What Did You Like & What Didn't You

Posted by Jim at July 6, 2006 03:15 PM